Coinbase CEO Brian Armstrong has projected that Bitcoin could reach $1 million by 2030,

In an Aug. 20 post on X, Armstrong explained that the improved regulatory environment and increasing government adoption are major drivers that would push the top crypto to the historic milestone.

According to him:

“Regulatory clarity is finally emerging, the US government is keeping a BTC reserve, there’s a growing interest for crypto ETFs, among many other factors.

Why Bitcoin is going to $1 million

According to Armstrong, the most significant catalyst for Bitcoin’s next phase of growth is the ongoing effort to clarify crypto regulations.

He pointed out that these defined rules will encourage an influx of institutional capital that has largely remained on the sidelines. Once regulations are finalized, he expects funds and asset managers to raise their Bitcoin allocations far beyond the average 1% share in their portfolios.

He also pointed to the US government’s recent establishment of a Strategic Bitcoin Reserve as a turning point for the industry. The measure, paired with the passage of the GENIUS Stablecoin Act and the upcoming Market Structure Bill, signals a more coordinated federal approach to digital assets.

Armstrong argued that these moves would reduce uncertainty for investors and push other G20 countries to adopt similar strategies.

The Coinbase CEO also emphasized that governments are beginning to engage more directly with the crypto sector, though regulatory risks remain.

He believes that national reserves, institutional exposure, and stablecoin legislation will collectively drive greater confidence in Bitcoin as a global financial asset.

Industry experts agree

Armstrong’s forecast aligns with several market experts’ broader bullish narrative around Bitcoin.

Earlier this year, BitMEX co-founder Arthur Hayes forecasted a similar target, citing the systemic shifts in the global financial system as a catalyst that would “bazooka” Bitcoin price.

Meanwhile, DeFi strategist Carmelo Ippolitto explained that these long-term price projections reflect structural developments rather than mere speculation.

According to him, the maturing regulatory frameworks, alongside the formation of sovereign reserve strategies and the expansion of institutional access via ETFs, are factors that reinforce Bitcoin’s potential.

He added:

“BTC at scale is less a speculative bet and more the monetization of digital scarcity as a global reserve asset.”

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Coinbase CEO Brian Armstrong says Bitcoin could reach $1 million by 2030.

On the “Cheeky Pint” podcast on August 20, 2025 Armstrong said, “The rough idea in my head is that we’ll be seeing $1 million in Bitcoin by 2030, and there are high error bars on these things. There are high error bars on these things. To provide some data points – we can see that regulatory clarity is beginning to emerge in the US. I think this is the bell for the rest of the G20. Year.”

According to Coinbase CEO, when stocks are ultimately symbolized and people want to get a loan, they use Crypto without really knowing it. “They may not know how electricity works, but they can turn on the light switch,” he said.

Jack Dorsey and Kathy Wood had floated over $1 million by 2030, but market voices, including Anthony Scarumucci, suggested a short-term reverse within months to the $180,000-$200,000 range.

By 2030 we will see $1 million per Bitcoin.

Clarity of regulations has finally emerged, and the US government maintains BTC reserves, and among many other factors, there is growing interest in crypto ETFs.

(Of course, it’s not financial advice and it’s impossible to guarantee it.) pic.twitter.com/w5efcyfvvp

– Brian Armstrong (@brian_armstrong) August 20, 2025

Armstrong’s appeal is because Bitcoin is trading near record territory. BTC recently set a new all-time high of over $124,000 before returning to the mid-$110,000.

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“Bitcoin will ultimately be bigger than gold.”

“There are stores in Bitcoin that are worth withstanding inflation,” Armstrong said. “That’s not to be underestimated. It’s also a $20 trillion opportunity for gold as an equivalent, but it’s better than gold.”

Armstrong claimed that Bitcoin will “eventually be bigger than gold.”

“If that’s everything we’ve done so far, it’s already huge,” he said. “But we are beginning to see borrowing and lending and capital formation.”

Armstrong also highlighted sovereign involvement and the US strategic Bitcoin reserve as indications of the receding existential risks to Bitcoin.

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“Congress is really good at doing two things. They do nothing in the moment of crisis and overreact.”

After trying to make progress in DC and defend the law, Armstrong said he realized “it’s rare for Congress to act.”

“We realized we had to generate a political will to do this, and there were 50 million people in the US who used code. “Let’s try and organize them.”

Two million of these people in the US raised their hands and said they wanted to select Procrypt candidates. I remember talking to our policy team and I said, “In this next election (last November), let’s put scorecard A in all politicians F.”

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The Crypto Council for Innovation (CCI) and the Blockchain Association jointly issued a letter on Aug. 20 endorsing Brian Quintenz for Chairman of the US Commodity Futures Trading Commission (CFTC).

In the letter to President Donald Trump, the groups emphasized that confirming Quintenz promptly is critical to advancing his administration’s agenda to foster a “golden age” for digital assets in America.

According to the group:

“Each of our organizations has had the privilege of knowing and working with Mr. Quintenz firsthand, and we can attest to his deep expertise, sound judgment, proven leadership, and integrity.”

They further noted that Quintenz’s experience positions him to guide the CFTC at a decisive moment for US financial markets and the broader digital asset ecosystem.

Their endorsement also frames him as uniquely equipped to implement regulations that support responsible innovation, safeguard market integrity, and maintain American economic competitiveness.

They wrote:

“Mr. Quintenz’s extensive experience and substantive and technical understanding of blockchains, digital assets, and financial markets makes him exceptionally well-suited to lead the CFTC at this critical juncture.”

Quintenz, who was nominated in February, saw his confirmation vote delayed after concerns arose over potential conflicts of interest, highlighted by notable industry figures like the Gemini co-founders Tyler and Cameron Winklevoss.

Pushback against bankers

The same coalition also opposed a recent initiative by US banks to amend provisions in the GENIUS Stablecoin Regulation Act.

In an Aug. 19 letter, the groups argued that the proposed changes would create an uncompetitive environment favoring banks while limiting broader industry growth, innovation, and consumer choice.

Last week, the Bank Policy Institute (BPI) and other banking groups urged lawmakers to address what they described as a legislative gap that prevents exchanges and affiliated firms from offering indirect yields on stablecoins.

The traditional financial institutions warned that this gap could drive up to $6.6 trillion in deposits from the traditional banking sector into digital assets.

However, the crypto organizations countered that payment stablecoins operate under distinct frameworks and should not be treated like bank products.

They stressed that allowing regulated platforms to share benefits with customers is “a feature that promotes financial inclusion, fosters innovation, and ensures American leadership in the next generation of payments.”

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The founder and CEO of digital asset investment firm BKCM, Brian Kelly, believes Bitcoin (BTC) could skyrocket by triple-digit percentage points if a core use case is heavily adopted.

In an interview on the RiskReversal Media YouTube channel, Kelly says Bitcoin could explode by around 600% from the current level if the crypto king reaches the current market cap of gold.

“Let’s just say all you do is use it [Bitcoin] as a substitute for gold. That’s one use case among many others… …and it takes over gold.

I think the market cap of gold right now is somewhere around $15 trillion… …and Bitcoin is at what? $2.5 trillion. Something like that. $2.5 trillion to $15 [trillion]. That’s a 7x, right? So, that’s not bad.”

Bitcoin is trading at $115,580 at time of writing, down by around 6% from the all-time high reached in mid-July.

According to the digital asset investor, Bitcoin is the “most important innovation in the last 600 years of financial history.”

“It is the equivalent of the Medicis [Italian banking family]… …the Medicis started using double-entry accounting. That’s what they pioneered. And they developed basically our modern financial system, [which] is double entry accounting with a bunch of big institutions on either side. Bitcoin comes along and just automates that all.

So when I look at any other asset, any other industry out there that got disrupted by software, which is all that Bitcoin is… If I look at what happened to the post office when email came around, what happened to media when YouTube came around, what happened to radio programs when podcasts came around, they all got completely disrupted.

And that’s what you’re speculating on – that Bitcoin is going to disrupt the financial inner workings as we know it. And the technology behind Bitcoin, and the currency behind Bitcoin, will be used as this new, improved financial plumbing.”

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Coinbase chief executive Brian Armstrong believes that the signing of a stablecoin bill into law marks the beginning of a new financial era in the US.

On July 18th, President Trump signed the GENIUS Act into law with the aim of strengthening the US dollar’s reserve currency status and making America the “undisputed leader” in digital assets.

The law establishes a regulatory framework for stablecoins, cryptocurrencies pegged to the US dollar, requiring each token to be fully backed by liquid assets such as cash or short-term US Treasuries.

In a new CNBC interview, Armstrong says the law has put the US in a position to move money efficiently across the globe.

“This stablecoin bill passing into law is really a financial revolution for America. It means crypto can finally start updating the financial system, especially for our payments, which are running on these creaky old systems that are decades old. Now, every payment in our economy can be fast, cheap and global – under one second, one cent, anywhere in the world.” 

According to Armstrong, he now expects blue-chip companies to start using stablecoin payments to reduce transaction costs.

“Now that we have clear legislation, we’re going to see the Fortune 500 really start to adopt stablecoins. We’ve started to see this a little bit already even with the news that this was going to pass in the near future. Coinbase just launched an integration with Shopify, for instance, and we’ve seen announcements from Walmart and Amazon. Almost every Fortune 500 company is now coming in and starting to look at stablecoin payments.

This is a big opportunity for us. It’s a TAM (total addressable market) expansion for our business. And we think that we can provide these wallets and payment APIs for the whole financial system and every company, eventually.”

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The chief executive of Coinbase says that the crypto exchange is planning to hire 1,000 new employees in the US this year.

In a new thread on the social media platform X, Coinbase CEO Brian Armstrong says the firm is going on a hiring spree after hearing what regulators had to say about the digital assets industry at the White House Crypto Summit.

According to Armstrong, President Donald Trump’s signing of an executive order last week to create a strategic Bitcoin (BTC) and crypto reserve will lead to an economic boom for the US, one that Coinbase plans to be ready for.

“President Trump has breathed life back into the crypto industry. Coinbase is planning to hire about 1,000 people here in the United States this year as a direct result of his actions… These policies really matter. This is also the most pro-crypto Congress we’ve ever seen as well…

We’re going to see if we can get some legislation passed as the next step. There’s already stablecoin legislation being drafted in the House and the Senate, there’s market structure legislation that will help clarify which of these crypto assets are commodities, securities, payment tokens or something else like artwork.

And I think we can get the strategic Bitcoin reserve that got announced [earlier] codified into law.”

Last week, Trump named Bitcoin, Ethereum (ETH), Solana (SOL), XRP (XRP) and Cardano (ADA) as potential reserve assets, causing the markets to briefly rally.

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Coinbase co-founder and CEO Brian Armstrong believes the US crypto strategic reserve recently announced by President Donald Trump should exclusively consist of Bitcoin (BTC).

On the social media platform X, Armstrong says having “just Bitcoin” in the US crypto strategic reserve “would probably be the best option.”

According to the Coinbase CEO, Bitcoin comes with the “simplest and [clearest] story as successor to gold” relative to other crypto assets.

“If folks wanted more variety, you could do a market-cap-weighted index of crypto assets to keep it unbiased.”

On Sunday, President Trump confirmed that the US will set up a “crypto strategic reserve” consisting of Bitcoin, Ethereum (ETH), XRP, Solana (SOL) and Cardano (ADA). Trump said that the reserve will help “elevate” the crypto industry while promising to ensure the US becomes the “crypto capital of the world.”

According to the White House artificial intelligence and crypto czar David Sacks, more information on the US Crypto Strategic Reserve will be provided during the upcoming White House Crypto Summit slated for March 7th.

Amid Armstrong’s position that Bitcoin should be the only digital asset in the US crypto strategic reserve, Ripple CEO Brad Garlinghouse says he’s glad that Trump recognizes that “we live in a multichain world.”

While noting that “[Bitcoin] maximalism is the enemy of the [crypto] industry’s progress,” Garlinghouse says he will continue to champion multichain-friendly policies in Washington.

“I’ve said this before – the crypto industry will achieve our goals (and beyond) IF WE WORK TOGETHER. Appreciate the crypto President Donald Trump’s vision of a government digital asset reserve representative of the industry.”

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