Reporter

Rachel Wolfson

Reporter

Rachel Wolfson

About Author

Rachel Wolfson has been covering the cryptocurrency, blockchain and Web3 sector since 2017. She has written for Forbes and Cointelegraph and is the host and founder of Web3 Deep Dive podcast.

Share

Last updated: 

June 26, 2025

After being considered the Wild Wild West for years, crypto adoption in the United States is quickly gaining traction.

Most notably, institutions are flooding into the crypto space due to the rise of tokenized treasuries and real-world asset (RWA) tokenization. The current market capitalization of tokenized US treasuries stands at a whopping $7.4 billion.

A number of US states are also looking at implementing a Strategic Bitcoin Reserve (SBR). This would allow states to hold Bitcoin (BTC) as part of their investment strategy. Both Texas and New Hampshire have recently signed a bill to add Bitcoin to their balance sheets.

Moreover, the regulatory landscape in the US is finally becoming crypto-friendly. The US Securities and Exchange Commission (SEC) recently clarified that protocol staking is not a securities transaction under US law when performed under certain conditions.

Policies implemented under the Trump administration have further accelerated the institutionalization of cryptocurrencies. The repeal of The Staff Accounting Bulletin (SAB) 121 has enabled traditional financial institutions to offer custodial services for digital assets. Citibank is actively exploring adding crypto custody, while JPMorgan Chase plans to offer crypto investments to its clients through a third-party custodian.

Crypto Companies Work With Regulators

Although the crypto sector continues to make strides, industry experts believe that none of this would be possible without working with policymakers and regulators.

Margaret Rosenfeld, chief legal officer at Everstake, told Cryptonews that working with US regulators has become essential for cryptocurrency companies.

“Effective crypto regulation depends on more than legal theory, as it requires a deep understanding of the underlying technology,” Rosenfeld said. “Without that technical fluency, there’s a risk of applying legacy financial frameworks to decentralized systems in ways that don’t fit and ultimately hinder innovation.”

Rosenfeld explained that the decentralized staking provider, Everstake, helped to educate the SEC on staking. She noted that this influenced the SEC’s decision to clarify that protocol staking is not a security.

“At Everstake, we didn’t just send lawyers into the SEC – we brought engineers and operators to the table. We explained the technical structure of staking, validator responsibilities, and how non-custodial delegation works. That kind of technical fluency is critical for good policy. Without it, regulators are left applying legacy frameworks to new infrastructure in ways that can miss the mark,” Rosenfeld commented.

Rosenfeld noted that providing both legal and technical insight can help regulators gain a clearer understanding of what they are evaluating.

“Soon after our meeting, the SEC issued guidance acknowledging for the first time that some staking models – like those we operate – fall outside the scope of securities regulation. It was a meaningful step forward and a real example of how collaborative, technically informed engagement can shape better policy,” she said.

Blockchain Advocacy Groups Educate Policymakers

Blockchain advocacy groups also work closely with US policymakers to ensure that legislation is passed to push forward with crypto adoption in the country. Most recently, the Texas Blockchain Council helped push for the passing of the Texas SBR.

Lee Bratcher, founder and president of the Texas Blockchain Council, told Cryptonews that the Texas Blockchain Council worked with legislative champions, policy advisors, and industry stakeholders to ensure that Senate Bill 21 (SB21) was not only technically sound, but also politically feasible.

“The groundwork we’ve laid over the past few years helped pave the way for this breakthrough,” Bratcher said. “Our success was rooted in years of building trust with lawmakers, demystifying Bitcoin, and linking it to core values like fiscal conservatism, sovereignty, and energy innovation.”

Bratcher further remarked that US states should not only tailor their messaging to local political and economic contexts, but also to core ideas. In this case, Bratcher pointed out that the Texas Blockchain Council educated policymakers on how Bitcoin can serve as a modern reserve asset, which he believes is gaining bipartisan traction.

“Given the bi-partisan support for this bill, Texas Governor Abbott determined that it would go into effect immediately rather than the typically September 1st effective date,” Bratcher said.

Texas Senator Charles Schwertner also partnered with the Texas Blockchain Council to pass SB21. Chairman Schwertner told Cryptonews that Texas is currently the only state with a direct $10 million appropriation for acquiring Bitcoin. He added that working with the Texas Blockchain Council enabled him to learn how a SBR allows Texas to diversify its investment approach.

The Texas Blockchain Council further anticipates that the Texas Comptroller’s Office and the Texas Treasury Safekeeping and Trust Company will begin developing a prudent Bitcoin acquisition and custody strategy.

Major US Crypto Exchange Builds Trust With Lawmakers To Boost Crypto Adoption

US-based cryptocurrency exchange Coinbase also regularly dedicates time to educate policymakers.

In February the SEC dropped its lawsuit against Coinbase, ending a contentious years-long legal battle. The leading cryptocurrency exchange has since submitted a number of documents and requests to drive mainstream adoption of cryptocurrency in the US.

For example, the Coinbase website shows that on May 30 the exchange submitted a request to urge the US Treasury to exclude unrealized crypto gains and losses from the Corporate Alternative Minimum Tax (CAMT). CAMT imposes a 15% minimum tax on the adjusted financial statement income (AFSI) of large corporations for taxable years.

In addition to focusing on US policies, Coinbase recently secured a Markets in Crypto-Assets (MiCA) license from the Luxembourg Commission de Surveillance du Secteur Financier. This enables the exchange to offer crypto products across European Union countries and will likely result in further influence on EU crypto regulations.

Challenges To Consider Before Crypto Adoption

While it’s notable that crypto companies and advocacy groups are helping shape US regulations, a number of challenges remain.

For instance, Rosenfeld pointed out that one of the biggest challenges is the technical complexity of blockchain infrastructure.

“When regulators lack technical fluency in how protocols work, it’s easy for overly broad or misapplied rules to take hold – sometimes unintentionally stifling innovation,” she said.

In order to overcome this, Rosenfeld believes that crypto entities need more dialogue that includes not just lawyers and lobbyists, but also engineers and protocol builders.

“Regulators are now willing to listen when industry participants take the time to explain the underlying mechanics. That’s the path forward: collaboration built on mutual education and transparency,” she stated.

June 23rd, 2025 – Singapore, Singapore

Polemos, a Web3 gaming infrastructure platform, started the official Token Generation Event (TGE) for the PLMS utility token.

The TGE began at 5:00 AM UTC on June 23rd, 2025, marking a step in the platform’s development to integrate blockchain technology within the gaming sector. Now available on MEXC and Uniswap, PLMS gives the users entry into the Polemos GameFi ecosystem. The exclusive PLMS IKO on Kommunitas has officially sold out, raising $250,000 ahead of the PLMS listing.

The PLMS token is designed to serve as the utility and governance token for the Polemos ecosystem. It is intended to facilitate platform functionalities, including asset management, player incentives, and participation in ecosystem governance. The TGE follows prior development phases and strategic partnerships, contributing to the framework of Polemos’ Web3 gaming offerings.

“The start of the PLMS Token Generation Event represents a key stage in the development of the Polemos platform,” states Carl Wilgenbus, CEO of Polemos. “This event is aimed at distributing the PLMS token, which is integral to the functional aspects of our ecosystem. Our objective is to provide infrastructure that supports digital asset ownership and participation within emerging gaming environments.”

Polemos is also announcing a strategic partnership with Guinevere Capital, a prominent esports and gaming investment firm known for its investments and advisory roles in projects such as GiantX, iTero, Perion, Skybox, and various other projects across the industry. Guinevere Capital has established a strong reputation for its work across global Web2 gaming titles including League of Legends, Valorant, Rocket League, and many more. This partnership aims to leverage the combined expertise of Polemos.io and Guinevere Capital to enhance and further monetise audiences across publishers, infrastructure players, gaming companies, studios, and platforms.

The collaboration will focus on integrating advanced asset management and engagement tools from Polemos.io’s Forge platform with Guinevere Capital’s extensive network and experience in both Web2 and esports ecosystems. This will create new monetisation opportunities and improve player experiences by bridging traditional gaming with blockchain-enabled innovations.

Details of the PLMS TGE:

• Official TGE Start: June 23rd, 2025, at 5:00 AM UTC.
• Exchanges: MEXC & Uniswap.

The PLMS token is designed to enable the features of the Polemos platform, which aims to support Web3 gaming experiences:

• The Armory: Decentralized Asset Management: This platform feature supports collateral-free and deposit-free digital asset rental. It allows asset owners to lend their in-game NFTs, with the intent of earning rewards, while providing other players with access to assets for gameplay without direct purchase.
• Polemos Scholarship Program: This program is structured to provide gamers with access to necessary in-game assets and support, intended to assist in their participation and earning potential within Web3 games.
• Unified Rewards System: The platform integrates a system designed to centralize rewards accumulated from various games and activities within the Polemos ecosystem, aiming to simplify reward tracking and management for users.
• Onboarding and Education Initiatives: Polemos provides tools and resources, including “Pharos” for blockchain news and “Polemos University” for educational content, with the goal of making Web3 gaming concepts accessible to a broader audience.

This TGE represents a step in the operational phase of the Polemos ecosystem. Polemos intends for the PLMS token to facilitate community engagement and economic activity within its platform.

About Polemos

Polemos is a Web3 gaming infrastructure platform focused on player onboarding, asset management, and engagement across blockchain games. Its objective is to bridge Web2 and Web3 gaming through technology and partnerships, aiming to provide a functional experience for players. The platform’s activities include creating awareness of Web3 opportunities, simplifying access to blockchain technology, and developing tools intended to enhance gameplay and community interaction.

About Guinevere Capital

Founded in 2016, Guinevere Capital is a leading esports and gaming investment & advisory firm with a portfolio of projects spanning Oceania, the Middle East, and Europe. The firm is recognized for its strategic investments and operational expertise across major global Web2 gaming titles, driving growth and innovation across the sector.

About Kommunitas

Kommunitas is a decentralized, tier-less crowdfunding platform that has launched over 236 Web3 projects and raised $34.87 million, empowering startups and blockchain projects to grow through a fair, transparent, and community-driven approach. Its tier-less system allows anyone to participate in fundraising opportunities, and with a revenue-sharing model, Kommunitas offers long-term benefits for its community.

Contact

Marketing Team
Polemos
marketing@polemos.io